Michigan State prepares for Golden Nugget launch

Following the recent online gambling bill that was passed for the US state of Michigan, Golden Nugget casino is now on the verge of being made available to residents as of 22nd January, via their online portal across both Android and iOS devices.

Having being awarded the “Operator of the Year” award for North America, four years in a row, having been a prominent online casino in the state of New Jersey since 2013, this latest development is being seen as somewhat of a coup for both Michigan and Golden Nugget.

Michigan players will benefit from the casino’s premium product offering due to its commercial alignment with Ojibwa Casino & the Keweenaw Bay Indian Community (KBIC) which includes a vast array of table games, online slots, a highly attractive welcome offer of up to $1,000 as well as an assortment of promotions such as The Five Million Dollar Race.

In addition to this, customers can also expect to find Golden Nugget’s upgraded online sportsbook, available due to its software partnership with the US-based company Scientific Games.

This means that new visitors will benefit from a welcome bonus of up to $250 for its sportsbook in free bets across a wide range of sports markets and verticals, as well as new and unique promotions on a regular basis. Available markets will include all American sports leagues plus an array of international sports, such as football (soccer), for example, the English Premier League.

President of Golden Nugget Online Gaming, Thomas Winter eluded to the fact that this was a truly exciting time, not only for the brand, but also for prospective Michigan-based players. Having experienced substantial growth and success in New Jersey over the years, where Golden Nugget has become one of the most popular casinos, there is no reason why this cannot continue further west.

General Manager at the Ojibwa Casino, Larry Denomie III echoed similar sentiments about this partnership, indicating that they were committed to providing a prestigious online casino experience to the state of Michigan, which would only help to strengthen their current brands.

How can this benefit the Michigan market?

There are a number of advantages of such a partnership with a top and established online casino brand for new online players in Michigan. One of the key ones is the fact that Golden Nugget has been around for a considerable amount of time and as a result, they have built up substantial traction in the US market already.

Because of this, it means that players know exactly what they are getting and can be sure of a comfortable playing experience that meets all of their criteria. Arguably one of the most important of these is online player security. Due to the fact that Golden Nugget has been around for such a long time, means that they are perfectly aware of the risks involved and how to combat them effectively. 

Furthermore, based on their history, they also know what US players like, in terms of their product offering, which means that new players from Michigan can be assured that they will invariably like what they see.

Above all, knowing that there is a trusted brand with a long-standing history available to sign up to works substantially in the favour of players in Michigan, while Golden Nugget also knows that this has equal benefits for the growth of their company over the long term.